Micro Dramas: The Next Radio Content Move Hiding in Plain Sight
Enter micro dramas. Short-form, episodic mini stories. One to three minutes. Scripted. Serialized. Designed to hook. Think soap operas on social feeds. And while micro dramas are primarily thought of as video, this is a content space radio is uniquely qualified to micro own.
’Twas the Night Before Christmas in Marketing Land
This post answers the question: what’s really coming next for marketers in 2026? In the rhythm of a familiar holiday classic, I break down the emerging trends, tactics, and shifts that aren’t dominating the conversation yet but soon will, wrapped in a little rhyme, a little wit, and a lot of foresight.
The 12 Prompts Of Christmas
This year there are more AI tools than ever swelling up Santa’s sack. So as my Christmas gift to Collective Head readers, here are 12 plug-and-play prompts, one for each day of Christmas along with the right AI tool to make it happen.
Global’s Stranger Things Pop-Up Station Is Turning Things Upside Down
My radio people will lock into this instantly, but if you’re here for branding, marketing, or turning content into an immersive product experience, you’re in the right place too, because if Season 5 has taught us anything already, it’s that every signal matters, literally and figuratively.
The Rise of Individual IP
A new breed of media entrepreneur is taking center stage, part strategist, part showman, and they’re not performing for IP owners. They are the IP owners. This isn’t show business as usual.
History, Uploaded: The First AI Artist In Radio Rotation
Xania Monet is an R&B newcomer now spinning on radio. She just cracked the Billboard Hot 100, and she’s sitting at No. 30 on the Mediabase R&B chart. There’s just one problem. She’s not real.
The Five Lies of Professional Identity
When a role ends or a title changes, it’s easy to question who we are without it. The Five Lies of Professional Identity is a reflection on rediscovering worth, purpose, and perspective in seasons of professional change.
Social Media for Radio: Be the Station They Can’t Scroll Past
Radio isn’t just losing audience to Spotify & TikTok. It’s losing them to scroll indifference.
Radio listeners pick up their phones more times in an hour than they tune in all week—and if a station isn’t there, it doesn’t exist to them.
Inside are plug-and-play, scroll-stopping steps you can start using today to turn casual scrollers into loyal listeners.
The Old Timer’s New Trick: Why Cracker Barrel’s Logo Flip Wasn’t About Design
By now, the Cracker Barrel logo drama is old news, a microwaved meatloaf reheated one too many times. The outrage cycle has come and gone, the “Old Timer” is back on the menu, and social media has moved on to its next entrée. But the real story isn’t the logo we all saw; it’s the part most people missed.