Collective Heads talent coaches, digital strategists, and creative masterminds
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Our Services Amplify Your Success

At Collective Heads, we’re a powerhouse of talent, creativity, and digital know-how. Whether you’re running a radio station, hosting a festival, building a podcast, or managing a record label, we’ve got the tools and expertise to elevate your brand and get results.

Branding & Imaging Services

Authentic Brand Building: Craft a unique, authentic identity that resonates with your audience and positions you as a leader.

Logo & Visual Identity: From logos to comprehensive branding strategies, we ensure your identity leaves a lasting impression.

Messaging That Connects: Develop messaging that engages your audience and reflects your values.

Station Imaging: Set yourself apart with standout imaging and messaging that align with your brand’s voice, positioning, and personality.

Digital Marketing & Advertising

Addressable Geofencing & Social Mirror Ads: Pinpoint your audience with hyper-targeted ads that meet them where they are.

Email Marketing: Design, execute, and track email campaigns that drive engagement and ROI.

SEO & SEM Services: Increase your visibility and climb search rankings with tailored optimization and marketing strategies.

Social Media & Digital Advertising: Engage audiences on platforms like TikTok, Spotify, Meta, and Reddit with impactful campaigns.

Website Design & Creative Support: We build websites and create branding materials that reflect your identity, positioning that captivates audiences.

The list of services is very robust – reach out to talk about your specific needs and we can share more info!

Event Support Services

Event Marketing: Promote your event with strategies that drive attendance and engagement.

Festival & Event Planning: From artist booking to production, we create unforgettable live experiences that amplify your brand.

Music Strategy & Scheduling

Music Scheduling: We’ll handle music scheduling and train your team to create the perfect balance in every quarter hour, effectively bringing your brand’s strategic music recipe to life.

Music Strategy: Work with top music professionals to align your station’s playlist with audience preferences.

Podcast Support Services

Podcast Creation & Coaching: From concept to launch, we help bring your podcast vision to life.

Podcast Editing & Production: Deliver professional-quality audio that keeps listeners hooked.

Podcast Marketing & Growth: Build your audience with strategic marketing tailored to your podcast.

Playlist Curation: Save time and discover must-hear podcasts and episodes tailored to your audience or brand.

Production & Content Services

Creative Production: Deliver high-quality production work that ensures your content is polished and memorable.

Multi-Platform Content Creation: Craft content that resonates across radio, digital, social media, and more.

Strategic Services

Microtargeting & Contesting: Boost listener engagement with custom contests and precise marketing strategies.

Ratings Analysis & Audience Targeting: Optimize ratings with strategies focused on engaging your most valuable listeners.

Sales Training: Equip your team with the skills to close deals, measure ROI, and sell across platforms effectively.

Strategic Planning: Develop or refine programming, talent, and digital strategies tailored to your goals.

Microtargeting and Contesting (more details)

Even the best radio brands are not guaranteed ratings success. Today’s methodology is subject to extreme fluctuation from survey to survey. Collective Heads has developed a proprietary system to give you a definitive competitive edge. Reaching those who matter most in your audience is a multi-faceted exercise.

As listeners migrate to digital platforms, it’s critical to develop a marketing plan that meets them where they are with your value proposition. We have a research team focused on identifying the biggest and best (most impactful) ratings opportunities. Schedule a 30 minute virtual call today to see how we can help you grow your ratings.

Audience Targeting

Using a targeted approach with a proprietary system, Collective Heads can build a plan to market to your intended audience with precision regardless of the size of your budget. Ask for a webinar to show you how you can have an impact regardless of budget.

Talent Services

Morning Show Development: Build and optimize morning shows that anchor your station and captivate audiences.

Personality Coaching: Empower on-air and digital personalities to elevate their content by connecting deeply with audiences.

Talent Coaching: Coach talent to create breakthrough programming and personalities that drives ratings and revenue.

Talent Discovery & Deployment: Build winning teams by identifying, securing, and coaching exceptional talent for content creation, meaningful sales endorsements, and branding needs.

Personality Coaching

Even the best athletes, musicians and actors need coaching. It’s how we continually improve. The key is learning to embrace a process that accelerates growth in a meaningful way. The more comfortable talent becomes with consistent and insightful coaching, the faster goals are achieved.

We’ve discovered and worked with some of the most talented personalities in the media industry. Our successes include Mojo in the Morning in Detroit, Johnjay and Rich Premiere syndicated, The Morning Mess Phoenix, Brownbag Mornings LA, Big Boy’s Neighborhood LA, and The Morning Mix Chicago. Identifying, growing and dominating with talent is one of Collective Heads favorite things to do!

Influencer Marketing Services

Custom Audience Building: Tailor audience strategies to maximize influencer impact and ROI.

Influencers on Air: Connect with local influencers to create authentic, market-specific campaigns.

Digital Training & Support

Digital Training: Learn best practices for Google Analytics, Facebook Ads, content planning, and more, with personalized training sessions.

LET'S CONNECT

Tim Richards: [email protected]
Heidi McIvor-Allen: [email protected]
Jimmy Steal: [email protected]
Phoenix, Arizona
MON-FRI 8AM - 6PM AZ, SAT-SUN BY APPOINTMENT
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Why Work With Us?

We’re more than consultants—we’re your creative partners. With decades of expertise and a dynamic approach, Collective Heads delivers measurable results with a side of fun.

LET'S CONNECT
Collective Heads Partners

WHY WE DO, WHAT WE DO

Collective Heads
Mojo In The Morning WKQI, Detroit MI

Over the years I have turned to Tim for not just career advice but life skills. These skills are the reason I’ve been able to get through numerous challenges both professionally but more importantly personally. What companies sometimes don’t understand is when you have your talent happy in their personal life, they will be more productive for you in both ratings and revenue. Tim is the talent coach you want on your team!!
Jenny Valliere - Collective Heads
Jenny Valliere Hubbard, Chicago IL

Jimmy’s guidance played a key role in helping our afternoon show reach #1 in target demos. Jimmy has a genuine passion for helping talent grow and excel, he was instrumental in developing segments and bits that significantly strengthened our show’s brand. Working with Jimmy has been an invaluable experience, and his impact on our team is undeniable.
karen miller - Collective Heads
Karen MIller General Sales Manager, Bonneville Denver

Heidi is an enthusiastic leader who trained our sales team in understanding a brand new tool kit of new digital products.This training brought digital revenue growth to our team. Clients alike benefitted from the depth of digital knowledge Heidi exhibits as she can explain digital media better than anyone in the market. She is extraordinary at connecting people and making the connections valuable to businesses represented. An entreprenuer at heart, Heidi is great at coming up with innovative solutions and ideas for projects.
Roger Gearheart President of Graham Brothers Entertainment

I am writing to offer my recommendation for Tim Richards. I had the opportunity to developed a partnership with Tim’s station through Tim’s efforts & in 50 years of purchasing advertising and media, I have yet to encounter a more honest, motivated & helpful station representative. He is an amazing problem solver, not only through the analytical process, but also motivating all parties to help find solutions for any issue. In my experience, Tim was great at keeping the partnership on track & keeping everyone well informed.

april wilson - Collective Heads
April Wilson Sr. Program Manager, Alpha Media

Heidi possesses a drive, enthusiasm, and an unmatched attention to detail that is rare in today's marketplace. She fully invests herself in each of her market's and clients' projects. Good is not an option that Heidi considers. Excellent is the only outcome she will accept. Friendly and approachable, Heidi is great to work with, and an asset to those around her.

Keith Lawless - Collective Heads
Keith Lawless Market President, Hubbard Chicago

I have had the opportunity to work with many dynamic and successful content leaders in my career. I would put Jimmy at the top of that list. His balance of having an analytical mind capable of analyzing data and implementing effective solutions driven by that data, and his ability to "hear" more than what is coming through the speakers, all give him a perfect balance of art and science. Jimmy's strong business thinking and his high sense of responsibility drive his personal accountability to succeed for others more than himself. Couple all of that with his strong competitive nature and you have a force rarely seen in the media industry. His type of innovative thinking while still being grounded in both the positive and challenging realities of "radio" make him an important person to our industries futures. It has been a pleasure working with Jimmy and I hope to continue to work with him, in some capacity, for years to come.
Steve Reynolds The Reynolds Group

You’re given only a handful of opportunities in life to find “your people”. After meeting Tim Richards many years ago, I instantly knew we were brothers. Tim is smart. Tim is strategic. Tim knows the importance of a positive team culture and how to build it. Because Tim focuses on the biggest asset he has to win: his people. All of that is secondary to my relationship with Tim, who teaches and challenges me and provides friendship not seen often enough in any of our lives.

Warren Kurtzman - Collective Heads
Warren Kurtzman CEO of Coleman Insights Research

Jimmy is one of the most talented programmers in the business and I've immensely enjoyed working with him over many years. He has done an outstanding job protecting the tremendous Power 106 franchise he was put in charge of and he has made major contributions to many other Emmis stations that we have collaborated on.
astrologer dawn - Collective Heads
Astrologer Dawn On Air Talent - Tucson AZ

Tim's ability to be open to new ideas for radio allowed me to have a successful talk show. Tim made himself available to me to discuss what needed to happen on the show. Tim was an integral part of creating the original talk show I hosted and getting management to back it and put it on the air. I love Tim's enthusiasm, dedication to his industry and his ability to connect with a wide variety of personalities. I would work with him again in a heart beat!

Rich Berra Co-Host of Johnjay & Rich

WE CALL Tim Richards, The DJ whisperer. He was able to take a fast moving, meteor of show with nuclear personalizes like ours from 1 to 11 markets and stay focused on the show, and how it connects. We are all as on-air talent, a hot mess… Tim was able to channel that into success stories and relationships.

Sat Bisla - Collective Heads
Sat Bisla President & Founder, A&R Worldwide

Jimmy Steal is not only an incredibly talented music and radio programmer, but also one of the brightest minds when it comes to understanding the evolution of broadcasting across all spectrums - traditional, digital, social, mobile, streaming and beyond! Jimmy knows how to create platforms that act local but think global and his DNA in the radio and music business is always evolving and visionary, making him a constantly relevant thinker and doer.
nicole bennett - Collective Head
Nicole Bennett CEO, Local Marketing Inc.

Heidi is one of the most talented marketers I have ever encountered in my 25+ years in marketing. She is knowledgeable , passionate , and brings a level of professionalism second to none.

Aneesh On-Air Talent, The Morning Mess Entercom PHX/LA

When I tell you that I owe my entire career to Tim…I do. This man was one of the only people in this world that saw potential in me and had such a good eye for it that he was able to see it through a crusty audition video I submitted on YouTube. But from there, I was led by one of the strongest leaders I’ve had the pleasure of working with. Not only did he see the potential in my talent, but he guided me in a way that allowed me to develop the way I wanted to. He’s the first leader I’ve worked with that asked me what I thought of his work and how he can improve, that took the boss hat off and spoke with me as a friend that genuinely cared for my well-being. He’s also THE reason I got to be in the same room as Britney Spears 2 months into my career… so like, Tim is literally everything and more.

John Dimick Collective Heads
John Dimick Sr. VP Content & Audience Operations, Cumulus Media

JImmy is one of the most creative people that I know, and he uses facts and numbers to direct his creative energy to solve problems. It was a complete pleasure to work for him and I wish we could find a place in our company so he would come and work for us. He quickly gains the respect of his direct reports as well as his peers.
Randy "R Dubs!" Williams Director of Programming - Local Media Group & President - Fusion Radio Network

I remember telling Tim years ago how lucky radio was to have him and that he should consider a career with the UN, because he possesses the people skills strong enough to bring warring nations together. I’ve worked closely with Tim since 1997 and he is one of the special ones, with the ability to lead a team through the toughest of times and bring them out winners, every time. Tim’s intelligence, strategic mind, warmth, compassion, humor and wit all come together to make one amazing and one-of-kind programmer that anyone would be blessed to work with. His track record speaks for itself, but when it comes to Tim, his ability to cultivate genuine and memorable relationships with employees, colleagues, clients and listeners is something you can’t measure with numbers.

Joe Fleischer - Collective Heads
Joe Fleischer Head of Content Studio at Live Nation Entertainment

Jimmy is that rare combination of committed music lover and insightful business analyst. He gets the music, the numbers, the audience and where all three are heading--and always way ahead of the pack. Whenever I need to get a better understanding of radio and radio audiences, I always start with Jimmy and I'm always glad I did.
Dillian Micus Executive Vice President, Equitable Advisors Southwest

Partnering with Tim Richards and his team at CBS/Entercom will easily go down as one of the best decisions I made during my tenure as the Chairman of the Bird’s Nest. The partnership that we developed with Tim helped The Thunderbirds and the Waste Management Phoenix Open take this event to the next level and for that, we will be forever grateful. More important, even, than his contribution to the Bird’s Nest, is the friendship that has been developed between Tim, myself, and the rest of The Thunderbirds.

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